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Marketing Yourself With a Signature Beauty Look- Why it Works

ethnic hair and skin careOne of the most important things a woman needs is signature style because it helps give one an identity and sense of power in their self-identity. A signature look such as a bold lip color or a haircut can help one differentiate herself from the masses. This is key when it comes to developing one’s brand in both work and social circles. A statement look can make the right impression and make a woman easy to remember. As a result, the signature look becomes essential in everyday dressing and a woman’s sense of self.

Influential Women with Powerful and Beautiful Looks of their Own

Some of the most influential women in today’s world all have signature looks of their own. For example, the president and creative director of J. Crew, Jenna Lyons, is well known for her tortoise shell glasses, tight bun, and coral lip. She has turned the fashion label into something of  her own personal style representation. Girls all over the country are eager to copy her look because the “Jenna” is seen as the epitome of geek and board room chic. Jenna Lyons is a powerful woman in business, and her looks exudes confidence and effortless style.

Michelle Obama is another woman with great personal style. The first lady is a very smart woman who is well known for both her fashion and political sense. Obama shops from off the rack stores like the aforementioned J. Crew in simple designs that flatter her figure. She is also regularly seen showing off her strong arms. However, Michelle’s signature beauty look is very simple and elegant thanks to her long bob and natural makeup. Her look says she is a strong woman without compromising on her looks.

Signature Looks to Try

If you are eager to try your own look, then start with something you like after looking for inspiration. You want your signature look to compliment your personality and lifestyle for the easiest path to success. You can try something as easy as lining your eyes to look like a 60’s supermodel or applying a favorite lip color daily. Do not be afraid to experiment with different looks because you never know what you might like. The best signature looks are easy to do everyday, and they will become part of your daily routine in no time.

Finding Your Look to Improve Brand Awareness

The right look will help you build your brand awareness. The onslaught of social media has helped launch the careers of many women. Bloggers and Instagram stars are quickly becoming recognized for their signature style. This is because they understand the importance of creating their brand awareness via recognition. A signature look will help readers identify them with ease. A minor celebrity needs help when it comes to creating an identity that is a viable product and easily replicated on a daily basis. This is why a signature helps create that important dynamic.

 

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