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Why Austin?

“There’s a freedom you begin to feel the closer you get to Austin”

– Willie Nelson

As one of the fastest growing cities in the US, Austin, Texas is quickly stealing the hearts of more than just musical legend Willie Nelson. That’s because there’s a lot to love about Austin. Famous for the slogan, “Keep it weird,” you can expect nothing less than incredible things from this great city!

Here are 5 Reasons to Love Austin 

1. The Jobs

The job market in Austin is red-hot! In 2019, the Wall Street Journal ranked Austin as the number one job market of any large metro in the United States! The state’s business-friendly practices continually prompt more industries to relocate to the area, creating a booming job market. Plus, reports the latest and greatest beauty products are increasingly coming from Texas, as opposed to California and New York.

The Bureau of Labor Statistics (BLS) ranks Texas number five in the country for number of employed cosmetologists. With an expected 20% increase in the number of positions open to hairstylists, hairdressers, manicurists, and skincare specialists between now and the year 2022. Did we mention there’s no state income tax?! ranked Austin as one of the top cities in the US for the “Best Destination Spas.”  In addition, reported the average salary for a cosmetologist in Austin is higher than in other parts of Texas. The average annual salary for a barber in Texas is higher than it is in many other states, including California where the cost of living is much higher. At the end of the day, professionals can enjoy a high quality of life in Austin without striking it rich or winning the lottery. 

2. The Music

According to, Austin is “Arguably one of the best towns in the country for seeing live music, Austin serves music fans all year long, beyond SxSW and ACL.” In fact, Austin is known as the Live Music Capital of the World.

3. The Food

To go along with your good job and wide selection of musical entertainment, Austin offers a huge range of foods–from food trucks to fine dining and everything in between. Awesome spots like Stubb’s BBQ offer a chance to eat classic Texan cuisine while enjoying a good show. 

4. The Affordable Housing

Live at the center of the action in downtown Austin, or put down roots in a more rural part of the city. Austin offers a variety of affordable housing and according to, the cost of living in Austin is 3% lower than the national average. “Cheap gas and affordable housing make Austin appealing even if you don’t care about ribs and rock bands,” writes

5. The Culture

There’s a culture in Austin, it differs a little to the south and to the north of the city, but no matter where you go there’s an underlying vibe that speaks to the future. Austin’s rich culture echoes through the music, entertainment, food, and style. Once the culture seeps into your bones it’s hard to leave this uniquely incredible city that is truly like nowhere else in the US.

Need more reasons to love Austin?

Here is what other people have to say about keeping it weird in Austin…

  • No. 1 Best Job Market in U.S.- Wall Street Journal 2019
  • No. 1 Best Places to Live in the U.S.- U.S. News and World Report 2018
  • No. 4 Best Places for a Fresh Start- LendingTree 2018
  • No. 2 ‘Sweet Spot’ for Affordability and Job Opportunity- LinkedIn 2017
  • No. 1 Best Places to Live in the U.S.- U.S. News and World Report 2017
  • No. 3 Best Place to Start a Career- WalletHub 2017
  • No. 1 City That Has Changed The Most in 10 Years –Magnify Money 2017
  • No. 8 Most Creative City in U.S.- Homes 2017
  • No. 1 Fastest-growing city in the U.S – WalletHub 2017
  • No. 11 Best Cities for Millennials in America- Niche 2017